Growth-Optimised Platform

Enter. Win.
Share. Repeat.

Win Bitcoin.
Build Your Digital Asset Treasury.

The first Bitcoin Prize-Linked Savings product for sweepstakes platforms.

Mission & Vision

Designed for trust.
Built for scale.

Club Coin is a compliant Bitcoin sweepstakes platform that introduces millions to digital assets through transparent mechanics and viral referral systems.

Our Mission

To make Bitcoin sweepstakes so simple and shareable that every participant becomes a referral engine.

Our Vision

To become the world's most trusted entry point for Bitcoin, where every user brings three more.

Core Principles

The operational philosophies that drive platform engagement and organic trust.

Fun-First

Every interaction should feel satisfying and shareable. If it's not entertaining, we don't ship it.

Viral-Optimised

We design for screenshots and write for retweets. Every feature is built to be shared.

Transparent

Compliance is non-negotiable, but boring is. We are legally sound without killing the vibe.

Rewarding

We celebrate everything. Entry confirmations, friend joins, and streaks all deserve confetti.

Tone of Voice

Punchy, energetic, and celebration-focused messaging for a modern audience.

Brand Voice DO Avoid DON'T
You're in! Good luck.Your entry has been recorded in the database.
Bring friends. Get entries. Win BTC.Please refer colleagues for participation credits.
Streak: 7 DaysYou have maintained consecutive participation.
+5 Bonus Entries!A credit has been applied to your account.
Nice!Transaction completed successfully.

Colour Palette

A high-contrast system built for energy, clarity, and celebratory UI.

Primary Orange

#FF641A

Main CTAs & Brand Fills

Victory Green

#10B981

Wins & Success States

Energy Blue

#3B82F6

Referrals & Bonuses

Deep Charcoal

#1A1A1A

Text & Outlines

Typography

Geometric forms meet high-impact editorial weights.

WIN 1 BTC

Hero Headline (Poppins Black)

Invite your friends

Section Header (Poppins Bold)

Enter for a chance to win Bitcoin. No purchase necessary. Viral sweepstakes plus referral bonuses equals

Body Large (Poppins Medium)

Visual Identity

A language of bold strokes and simplified geometric characters.

Graphic Standards

Club Coin Logo

CLUB COIN

Illustration Aesthetic

Bold Outlines

All illustrations use a strict 3-5px stroke weight in #1A1A1A.

Geometric Forms

Shapes are simplified and friendly, avoiding excessive detail.

High Contrast

Vibrant fills paired with dark outlines ensure readability at any size.

UI Components

Tactile, satisfying, and deeply gamified interface elements.

Primary Actions

Badges & Tags

Top Referrer Winner

Success Feedback

You Won!

0.01 BTC has been credited to your rewards.

Shareable Moments

Every platform interaction is designed with 'will they screenshot this?' in mind.

ENTRY
CONFIRMED

Next Draw

24 MAR 2024

No purchase necessary. 18+.

Social Philosophy

We design for the feed. High-contrast colours and bold typography ensure our brand pops in any scrolling experience. Every screen is a potential share.

Twitter/X Template

"Just hit a 10-day streak on Club Coin! Bitcoin sweepstakes + referral bonuses = 🚀 [link]"

Viral Growth

Engineered referral systems that drive a consistent 0.35 K-factor.

Streaks

Bonus entries for daily check-ins. Tiers at 7, 30, and 100 days.

+1 Entry/Day

Referrals

Referrer and referee both receive entries on successful signup.

+5 Entries Each

Badges

Verified social proof badges based on total friends invited.

Gold @ 25 Ref

Accessibility

Fun and games are for everyone. Our brand is inclusive by design.

Contrast

WCAG AA

Touch Targets

44px min

Readability

18px min body

The Club Coin visual framework ensures that all participants can navigate, understand, and enjoy the platform regardless of visual or physical ability.